Valana Minerals offers 100% natural and vegan makeup and we specialize in diverse shades!

This is your “Makeup University” for information and tutorials for Valana Minerals™ makeup. The quality of Valana Minerals™ is exceptional, versatile and concentrated and this is the place to find information on their use.

Our products provide excellent coverage, deep, rich colors that should be used sparingly and applied with good quality brushes. Valana Minerals™ foundation application techniques are unique.

Our products contain no harmful or artificial ingredients so application techniques that are popular with other brands may not work well with Valana Minerals™. Check out our Ingredients list for more information.

Our Application and Image Tutorials along with the Video Clips are easy to follow and fun. Share what you learn with your friends, experiment and have fun.

Valana Minerals™ is constantly in search of new information to share. Remember to check back for new information, tutorials and video clips. Feel free to send us your ideas and suggestions.

Unsure about choosing the right color? Take advantage of our Sample Purchase Program for Stardust Luxury Foundation Samples and Premium Performance Cream Foundation Samples. If you have questions, contact our customer service team through the Customer Service Center.

Stardust Luxury Foundation© color selection: My web manager and I work to ensure that our colors are displayed accurately. However, keep in mind that the appearance of colors may vary depending on your computer browser software, monitor and personal computer settings. Please feel to call or e-mail a Customer Care Representative for assistance in choosing your foundation color (service @ valanaminerals.com or 760-510-6682 or 877-727-5533).

Historically women of color have had to choose from foundation colors that are not based on actual skin tone and undertone but cultural stereotypes about skin color. Many women have been sold foundation not because it matches their complexion but because it was the closest match in an already limited selection.

Valana minerals works from the philosophy that women of color have a variety of undertones and undertone combinations including our Golden Collection (yellow), Amber Collection (red), Earth Collection (olive) and Fire Collection (neutral).

You may also find the images in the Photo Gallery section helpful. You can also contact a
Customer Care Representative for assistance in narrowing down your selection (service @ valanaminerals.com or 760-510-6682 or 877-727-5533).

1) Answering the questions below may help you choose your color (Warm Undertones).

– Is your skin tan to deep brown with golden, yellow, orange, or olive-green undertones? – Does exposure to the sun make you look golden brown?
– Are the veins in your wrist mostly olive-green in color?
– Does gold tone jewelry look best on you?
– Do you look best wearing yellow, burgundy, brown, beige, tan, orange, or green clothes (color chart above)?

colorwheel1
If you answered ‘yes’ to most of the questions above (question #1), you have warm undertones and the Stardust Luxury Foundation© colors that may work well for you are:
Gold Collection Earth Collection
Golden Honey (Golden/Peach) Earth Passion
Golden Queen Earth Diva
Golden Whisper (Golden/Red) Earth Sable (Olive/Red)
Golden Bamboo Mother Earth
Golden Sand Earth Onyx

 

 

2. Answering these questions may also help you narrow your color choices (cool undertones)

– Is your skin tan to deep brown with bronze, red or blue undertones?
– Does sun exposure make your look bronzed or rich brown?
– Are the veins on your inner wrist mostly blue in color?
– Does silver jewelry look best on you?
– Do you look best wearing clothes that are blue, turquoise, magenta, pink, purple (chart above – gemstone colors)?

 

colorwheel2

If you answered yes to most of the questions above (section #2), you have cool undertones and the Stardust Luxury Foundation© colors that may work well for you are:
Amber Collection Gold Collection Earth Collection
Sweet Amber Golden Honey (Golden/Peach) Earth Diva
Amber Blaze (Red/Pink) Golden Whisper (Golden/Red) Earth Sable (Olive/Red)
Gentle Amber
Red Amber
Amber Dream

3.) If most of the ten questions above (sections #1 and #2) apply to you, your undertone is neutral and the colors that may work well for you are:

Fire Collection
Fire Mist
Soul Fire
Fire Spice (Neutral/Red)
Mahogany Fire
Fire Goddess
Ebony Fire

If you are comfortable choosing the shade but not the undertone, choose samples from left to right (left/right across categories). If you are comfortable choosing the undertone but not the shade, choose samples from top to bottom (up/down columns categories).

Once you receive and use your Valana Minerals® remember that appearance may change depending on the source of light. We suggest that when choosing your Valana Minerals® foundation that you check your best  color match in natural sunlight and wait 10 to 15 minutes after application to allow the minerals to blend with the natural oils in your skin.

Please visit the Customer Service Center for Questions and Answers and Makeup School-Studio section for more information, application demonstration videos and tutorials.

Stardust Luxury Foundation ©

Step 1 – Clean and Condition
Clean and moisturize your face and wait for your skin to absorb your moisturizer (if your moisturizer isn’t absorbed first then your foundation will appear uneven). It will also help to exfoliate your skin every two weeks or so.

Step 2 – Tip and Tap
First, remove the clear seal covering the sifter before first use. With the lid on the jar, tip the jar over and tap the bottom of the jar so that a small amount of Stardust Luxury Foundation© falls into the lid then open the jar.

Step 3 – Swirl and Tap and Sweep
Swirl your flat top brush (for heavy coverage) or kabuki brush (for lighter coverage) into the lid with foundation and gently tap excess foundation back into the lid. Sweep feathered, short, strokes to apply foundation to your beautiful face (DON’T BUFF IT INTO YOUR SKIN). For heavier coverage repeat Steps 2 and 3 to layer your foundation.

Using good quality brushes and the right brushes makes a big difference in how the makeup looks after application. You should use a Flat Top Brush or a Kabuki brush with densely packed natural soft bristles. The foundation looks better 10-15 minutes after it’s applied after the minerals settle into or warm up to your skin.

Concealer

To conceal something (dark circles, skin discoloration, and minor scars) use a small concealer brush to apply full, opaque Valana Minerals™ coverage to target areas. Then you should blend foundation gently over your lovely skin as described in Step 2 and Step 3.

Liquid Foundation (dry skin)
Follow Steps 1 and 2 (above). Then add a bit of your favorite natural moisturizer to the palm of your hand. Next add ValanaMinerals™ foundation (in the lid) to the moisturizer (in your hand) and mix it with your fingers. Gently apply the mixture to your radiant face. NOTE: I prefer using my hands because clean up is easy, it limits contamination of the foundation, and I’d rather have my foundation on my face and not soaked into a sponge.

Wet Set (dry skin)
Spray a fine mist of mineral water as a skin freshener over your face once your makeup is applied. Use a large fluffy foundation brush soften your look by gently sweeping the brush over your face.

Sparkie Lips Color Sticks©
Valana Minerals™ offers lip color cream in a vegan formulation with a brush tip applicator. The colors coordinate well with rich tan and deep brown skin tones. They contain no animal products and should be used like traditional lipsticks. You can create your own colors by ‘dialing out’ a bit of the lip color. Next dip the brush tip into your mineral powders and gently brush the new lip color over your lips.

Eye Indulgence©: Tap a small amount of Valana Minerals™ color into the lid or over the sifter. Then swirl your brush into the color and tap off the excess before application. Use an eye shadow brush (soft sponge or your fingers) to apply your eye color.

Eyeliner, eyebrow, or eye shadow wet application: Tap a small amount of Valana Minerals™ color into the lid. Add several drops of water to the color in the lid or mixing tray. Mix the color and water using an eyeliner brush then apply the eyeliner or eyebrow color. The eyeliner or eyebrow color will take a few seconds to dry and you can smudge the eyeliner for a dreamy look. You can also apply eyeliner and eyebrow color dry. Note: Avoid adding water to the entire pot, as it will contaminate the makeup.

Cheeky Cheek Pots©:: Tap a small amount of Valana Minerals™ color into the lid or over the sifter. Swirl your brush into the color and tap off the excess before application. Use a blush brush to apply your cheek color using gentle sweeping strokes from the apple of your cheek up toward your ear.

Multiple Uses
Valana Minerals™ colors are versatile! You can use the colors in the Cheeky Cheek Pots©, Eye Indulgence© or Blazin Bronzers© collections for cheek color, eye color, eye liner, eyebrow liner and bronzer. Experiment by mixing your mineral colors with, clear nail polish, hair gel (alcohol free), body lotion or face cream. Remember: These colors are concentrated so you don’t need much to achieve the desired effect.

Depending on the desired effect, you should use the same techniques described for:
• Foundation (light translucent dry application)
• Conclealer (heavy, opaque dry application)
• Liquid foundation (sheer easy to control application)

Valana Minerals mails out sample sets, brochures and application instructions to new customers every day. However, some have trouble with application and assume that the product simply won’t work for them.

Understandably it’s difficult to buy color cosmetics online in the absence of personal demonstrations. Trouble choosing the right undertone, learning how to use the makeup in moderation and using quality brushes all influence how the makeup will look once it has been applied.

The concerns below are those most commonly shared by our customers. You should also visit our Question and Answer section for more detailed responses to the most frequently asked questions.

Quality Brushes: Valana Minerals must be applied with quality brushes with Short, soft, densely packed firm bristles. Quality doesn’t necessarily mean expensive. Just because a brush was expensive it may not work well with loose minerals. Using poor quality brushes or brushes with loosely packed long bristles will give you poor results with uneven application.

Too much makeup: Remember that our products contain only pure natural ingredients that are very concentrated. These products can’t be applied like other mineral makeup brands. So, how do you know what’s enough? Please use the instructions in the “Application Techniques” section. Start with less and you can always add more coverage by adding another layer.

Wrong undertone or shade: Many women of color have trouble choosing the right undertone. For example, someone with golden/yellow undertones using foundation with a neutral undertone will result in a grayish finish. Please don’t assume that the entire product line won’t work and it may take some time to determine the proper undertone. You may also find that blending two shades creates the perfect tone for you. Use the “Choosing your foundation color” and our “Photo Gallery” section to help you narrow down your choices and you can also contact a Customer Care Representative for assistance.

Thank you for your interest in learning how to best use Valana Minerals to give you the flawless look you desire. The tutorials below will show you how to apply our foundation, eye color, cheek color, and lip color. If you would like to view additional tutorials from some of our customers, head on over to our YouTube page.

valanavideogirl
Choosing a Foundation

Stardust Luxury Foundation© color selection: My web manager and I work to ensure that our colors are displayed accurately. However, keep in mind that the appearance of colors may vary depending on your computer browser software, monitor and personal computer settings. Please feel to call or e-mail a Customer Care Representative for assistance in choosing your foundation color (service @ valanaminerals.com or 760-510-6682 or 877-727-5533).

Historically women of color have had to choose from foundation colors that are not based on actual skin tone and undertone but cultural stereotypes about skin color. Many women have been sold foundation not because it matches their complexion but because it was the closest match in an already limited selection.

Valana minerals works from the philosophy that women of color have a variety of undertones and undertone combinations including our Golden Collection (yellow), Amber Collection (red), Earth Collection (olive) and Fire Collection (neutral).

You may also find the images in the Photo Gallery section helpful. You can also contact a
Customer Care Representative for assistance in narrowing down your selection (service @ valanaminerals.com or 760-510-6682 or 877-727-5533).

1) Answering the questions below may help you choose your color (Warm Undertones).

– Is your skin tan to deep brown with golden, yellow, orange, or olive-green undertones? – Does exposure to the sun make you look golden brown?
– Are the veins in your wrist mostly olive-green in color?
– Does gold tone jewelry look best on you?
– Do you look best wearing yellow, burgundy, brown, beige, tan, orange, or green clothes (color chart above)?

colorwheel1
If you answered ‘yes’ to most of the questions above (question #1), you have warm undertones and the Stardust Luxury Foundation© colors that may work well for you are:
Gold Collection Earth Collection
Golden Honey (Golden/Peach) Earth Passion
Golden Queen Earth Diva
Golden Whisper (Golden/Red) Earth Sable (Olive/Red)
Golden Bamboo Mother Earth
Golden Sand Earth Onyx

 

 

2. Answering these questions may also help you narrow your color choices (cool undertones)

– Is your skin tan to deep brown with bronze, red or blue undertones?
– Does sun exposure make your look bronzed or rich brown?
– Are the veins on your inner wrist mostly blue in color?
– Does silver jewelry look best on you?
– Do you look best wearing clothes that are blue, turquoise, magenta, pink, purple (chart above – gemstone colors)?

 

colorwheel2

If you answered yes to most of the questions above (section #2), you have cool undertones and the Stardust Luxury Foundation© colors that may work well for you are:
Amber Collection Gold Collection Earth Collection
Sweet Amber Golden Honey (Golden/Peach) Earth Diva
Amber Blaze (Red/Pink) Golden Whisper (Golden/Red) Earth Sable (Olive/Red)
Gentle Amber
Red Amber
Amber Dream

3.) If most of the ten questions above (sections #1 and #2) apply to you, your undertone is neutral and the colors that may work well for you are:

Fire Collection
Fire Mist
Soul Fire
Fire Spice (Neutral/Red)
Mahogany Fire
Fire Goddess
Ebony Fire

If you are comfortable choosing the shade but not the undertone, choose samples from left to right (left/right across categories). If you are comfortable choosing the undertone but not the shade, choose samples from top to bottom (up/down columns categories).

Once you receive and use your Valana Minerals® remember that appearance may change depending on the source of light. We suggest that when choosing your Valana Minerals® foundation that you check your best  color match in natural sunlight and wait 10 to 15 minutes after application to allow the minerals to blend with the natural oils in your skin.

Please visit the Customer Service Center for Questions and Answers and Makeup School-Studio section for more information, application demonstration videos and tutorials.

Application Techniques

Stardust Luxury Foundation ©

Step 1 – Clean and Condition
Clean and moisturize your face and wait for your skin to absorb your moisturizer (if your moisturizer isn’t absorbed first then your foundation will appear uneven). It will also help to exfoliate your skin every two weeks or so.

Step 2 – Tip and Tap
First, remove the clear seal covering the sifter before first use. With the lid on the jar, tip the jar over and tap the bottom of the jar so that a small amount of Stardust Luxury Foundation© falls into the lid then open the jar.

Step 3 – Swirl and Tap and Sweep
Swirl your flat top brush (for heavy coverage) or kabuki brush (for lighter coverage) into the lid with foundation and gently tap excess foundation back into the lid. Sweep feathered, short, strokes to apply foundation to your beautiful face (DON’T BUFF IT INTO YOUR SKIN). For heavier coverage repeat Steps 2 and 3 to layer your foundation.

Using good quality brushes and the right brushes makes a big difference in how the makeup looks after application. You should use a Flat Top Brush or a Kabuki brush with densely packed natural soft bristles. The foundation looks better 10-15 minutes after it’s applied after the minerals settle into or warm up to your skin.

Concealer

To conceal something (dark circles, skin discoloration, and minor scars) use a small concealer brush to apply full, opaque Valana Minerals™ coverage to target areas. Then you should blend foundation gently over your lovely skin as described in Step 2 and Step 3.

Liquid Foundation (dry skin)
Follow Steps 1 and 2 (above). Then add a bit of your favorite natural moisturizer to the palm of your hand. Next add ValanaMinerals™ foundation (in the lid) to the moisturizer (in your hand) and mix it with your fingers. Gently apply the mixture to your radiant face. NOTE: I prefer using my hands because clean up is easy, it limits contamination of the foundation, and I’d rather have my foundation on my face and not soaked into a sponge.

Wet Set (dry skin)
Spray a fine mist of mineral water as a skin freshener over your face once your makeup is applied. Use a large fluffy foundation brush soften your look by gently sweeping the brush over your face.

Sparkie Lips Color Sticks©
Valana Minerals™ offers lip color cream in a vegan formulation with a brush tip applicator. The colors coordinate well with rich tan and deep brown skin tones. They contain no animal products and should be used like traditional lipsticks. You can create your own colors by ‘dialing out’ a bit of the lip color. Next dip the brush tip into your mineral powders and gently brush the new lip color over your lips.

Eye Indulgence©: Tap a small amount of Valana Minerals™ color into the lid or over the sifter. Then swirl your brush into the color and tap off the excess before application. Use an eye shadow brush (soft sponge or your fingers) to apply your eye color.

Eyeliner, eyebrow, or eye shadow wet application: Tap a small amount of Valana Minerals™ color into the lid. Add several drops of water to the color in the lid or mixing tray. Mix the color and water using an eyeliner brush then apply the eyeliner or eyebrow color. The eyeliner or eyebrow color will take a few seconds to dry and you can smudge the eyeliner for a dreamy look. You can also apply eyeliner and eyebrow color dry. Note: Avoid adding water to the entire pot, as it will contaminate the makeup.

Cheeky Cheek Pots©:: Tap a small amount of Valana Minerals™ color into the lid or over the sifter. Swirl your brush into the color and tap off the excess before application. Use a blush brush to apply your cheek color using gentle sweeping strokes from the apple of your cheek up toward your ear.

Multiple Uses
Valana Minerals™ colors are versatile! You can use the colors in the Cheeky Cheek Pots©, Eye Indulgence© or Blazin Bronzers© collections for cheek color, eye color, eye liner, eyebrow liner and bronzer. Experiment by mixing your mineral colors with, clear nail polish, hair gel (alcohol free), body lotion or face cream. Remember: These colors are concentrated so you don’t need much to achieve the desired effect.

Depending on the desired effect, you should use the same techniques described for:
• Foundation (light translucent dry application)
• Conclealer (heavy, opaque dry application)
• Liquid foundation (sheer easy to control application)

Application Troubleshooting

Valana Minerals mails out sample sets, brochures and application instructions to new customers every day. However, some have trouble with application and assume that the product simply won’t work for them.

Understandably it’s difficult to buy color cosmetics online in the absence of personal demonstrations. Trouble choosing the right undertone, learning how to use the makeup in moderation and using quality brushes all influence how the makeup will look once it has been applied.

The concerns below are those most commonly shared by our customers. You should also visit our Question and Answer section for more detailed responses to the most frequently asked questions.

Quality Brushes: Valana Minerals must be applied with quality brushes with Short, soft, densely packed firm bristles. Quality doesn’t necessarily mean expensive. Just because a brush was expensive it may not work well with loose minerals. Using poor quality brushes or brushes with loosely packed long bristles will give you poor results with uneven application.

Too much makeup: Remember that our products contain only pure natural ingredients that are very concentrated. These products can’t be applied like other mineral makeup brands. So, how do you know what’s enough? Please use the instructions in the “Application Techniques” section. Start with less and you can always add more coverage by adding another layer.

Wrong undertone or shade: Many women of color have trouble choosing the right undertone. For example, someone with golden/yellow undertones using foundation with a neutral undertone will result in a grayish finish. Please don’t assume that the entire product line won’t work and it may take some time to determine the proper undertone. You may also find that blending two shades creates the perfect tone for you. Use the “Choosing your foundation color” and our “Photo Gallery” section to help you narrow down your choices and you can also contact a Customer Care Representative for assistance.

Video Tutorials

Thank you for your interest in learning how to best use Valana Minerals to give you the flawless look you desire. The tutorials below will show you how to apply our foundation, eye color, cheek color, and lip color. If you would like to view additional tutorials from some of our customers, head on over to our YouTube page.

valanavideogirl

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